Friday, February 1, 2013

Every City Needs A Joe Pinner and Mal Bellairs


My first job in broadcasting was at age 15.  It was part-time weekends at WVVX-FM in Highland Park, Illinois just outside Chicago.  I wrote a letter to the General Manager and said I would do anything for a job (It was really several letters and many, many phone calls!)  The GM was Bill Paar, one of the nicest guys you’ll ever want to meet.  I learned much from my days there and those stories will fill future blogs.

Three years later I landed a full-time job at WIVS-AM in Crystal Lake, Illinois again outside Chicago (I now work at WIS…wow) the owner of WIVS was Mal Bellairs.  Mal was a huge radio personality in Chicago for 50 + years.  His voice and image could be heard and seen everywhere.  I ran the control board, read news and weather, handled production and babysat the FM sister station.  

The next shift after mine was the Mal Bellairs talk show…sure enough Mal was early and came in the studio the moment I turned the mic on.  I was so nervous I’m sure I said the wrong call letters and forgot my name.  I apologized and thought my first day would be my last.  Mal laughed and told me the story about his first day on air…it made me feel so much better.  That was Mal Bellairs.  I was working with a giant in broadcasting that made me feel it was more an honor for him to be working with me!  That’s the way he treated everyone and that’s why people loved him. 

When I came to Columbia, South Carolina (nearly 20 years ago!) I heard about someone called Joe Pinner.  The stories about Joe reminded me of Mal Bellairs.  Sure enough Joe and Mal are cut from the same cloth.  Joe made me feel like a long lost friend. I would watch Joe talk to everyone at an event or function as if they were part of his family.  Truth is, they are.  Everyone loves Joe as they loved Mal.  Joe taught me many things I needed to know about Columbia and on my TV debut he called during a commercial break to say “young man your tie is showing under the bottom of your coat…fix it!”  He wanted me to be at my best.

Joe Pinner celebrates his 50th anniversary this year at WIS-TV.  How does someone have an impact on the lives of so many for so long?  Simple.  It’s not about self. It’s about others.  Showing a deep, truthful and meaningful commitment to helping others achieve great things.  Joe Pinner and Mal Bellairs became household names with a smile and what can I do for you spirit.
What can you do to help someone you know achieve greatness?  


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